People always ask, What about Blitz and Cuts?

Here we go,

Chuck and I agreed that we would under no circumstance "bash", "talk bad about", or defame anyone else. We must however, upon request from the interested candidates, with every conversation, attempt to explain the differences in our concepts.

You want to know, what makes us different.

So, the comments and information listed hereunder are strictly from the research and due diligence of potential franchisees. NOT NITRO Franchisees as of yet, only people on a fact finding mission to discover what the differences are.


Great blog. I just read the updates.

Hey, I forgot to tell you that I talked to the owner of the blitz in Houston again a few days ago. I was just following up with him (we met in December and he had been open 2 & half months and he only had 6 members). His membership is up to 22 and he hopes to have a 100 by year end. I did not have the heart to tell him that I had moved on from the blitz to NITRO!

Thanks,
greg.davenport@verizon.net


Another writes,

Hi Larry,

I just spoke to an owner of a Blitz Franchise here in Michigan. She is going Bankrupt. I guess as of Jan. 27th there will be no more Blitz franchises in Michigan. At one time there was 5. On a larger scale, I think she said at one time there were 89 Blitzes open and now there is like 40 or less. Apparently after 1 year of being open she wasn't close to break even. Highest she got was 80 members. Upon meeting Scott Smith she didn't feel he had what it took to make it, but there was another guy involved....I think she said his name was Jerry Arthur or something like that, and he was pretty sharp guy. Once Jerry left the company things went down hill.

To be honest, this scares me a bit. However I think she made some mistakes with partners. Biggest one was partnering with Blitz. :) Second was that she had 3 partners in her business, and according to her, 2 of them did no work and she is also being sued by one of them. Sounds like an ugly scenario to me.

Her background was working at Curves and she felt obligated to tell me that she believes there is a future for mens only circuit clubs, but maybe the right one hasn't opened yet. I found it ironic she hadn't heard of Nitro. She claimed the guys that came in loved it, and saw results. She also said the guys liked the hydraulic equipment she also thinks the convenience factor is key. Keep it to 30 minutes or less.

She also felt T.V. advertising was the way to go and corporate wouldn't allow it or couldn't afford it. A TV stataion did a fitness segment on her and that led to about 15 guys coming in within 2 weeks time. She suggested putting clubs near Curves, as a lot of members wives worked out at Curves, and she wishes they would've gotten in front of more Dr.'s as she feels more referrals from Dr.'s would've made a huge difference.

All in all she says this wrecked her life. And I thought it was great that she took the time to talk with me about her experience, even though it was bad.

Thoughts?

Thanks,

Jeff Hardy
Michigan

What we can tell you is that we have numerous, (>100) such e-mails, a good portion from current franchisees of OTHER mens only facilities that have found similar, if not exact, problems in their current situation.

Not to make excuses for others, but this is a new business concept and there are several problems that only vast experience can sidestep, eliminate, or work through.

We have that.
Chuck entered successful fitness center operations in 1982 (opened his first Golds Gym)
Myself in Feb 1985
Marion, who I have blogged about and does most of our "back-end business" the year before me.

We have made the mistakes, paid the price, learned from them and have created NITRO with them in mind.

NITRO has the contacts, resources, and experiences necessary to forge ahead.

Enough about us.

What do you think?

What do you see the differences are?