What The Doctor says

Joplin weighs in!!I agree whole heartedly with the mailing....low yield in our market as well.We have had a pretty good response from radio ads. We have promos on ESPN radio (am) and Classic Rock. Also decent response from promos on local College games on the radio. We had 5 sign ups the day after our first T.V. commercial. All said the had seen the ad on after the sports during the local morning show and the 5/6/10 local news. Larry came down and helped out with a live Morning Show broadcast.We are also getting a lot of mileage from dual promotion with local NBC affiliate for the "Biggest Loser" contest. Our part is the winner gets one year membership. We provide coaching and facilty for the men in the contest. (3 contestants)I agree with talking to the Drs'. They are very used to sales reps coming to the office to promo their pharmacueticals. They have been very receptive to recommending us to their patients. This has happened so far by word of mouth. We will be going door to door soon, but to be honest we been swamped just trying to keep up.We have Golf promo planned for after the Biggest Loser with local on air personalities (TV / Radio).Have made liasons with several local companies for corporate rates in return for promotion of our club to their employees. Fairly new with several sign ups via that vehicle. I'm sure I have left out some of the things we are doing. At the penning of this we are at 80 members in our first calender month and have started the wheels rolling on our 2nd club about 5 miles from our first in Webb City, MO - Home of Grant Wistrom DE #98 (Go Seahawks!!!)Dr John & Sara DoughertyOwnersNitro Fitness of the Four StatesJoplin, Missouri